The Refresh

Give your existing website a new perspective.

Sometimes your business has evolved, but your website has not.

Perhaps your website feels dated, your pages no longer flow together, your messaging needs refining or the overall look simply does not feel like you anymore. The Refresh is designed to bring your existing website back into alignment with your brand.

Rather than starting from scratch, we look at what is already there, identify what is working and thoughtfully refine the areas that need attention. The result is a more polished, cohesive and intentional online presence that feels current and true to your business.

What’s included

Website Review

A considered review of your existing website to understand where improvements can be made.

• Review of your current website
• Recommendations for layout and structure
• Review of your overall user experience
• Review of your messaging and content flow
• Identification of areas that may be creating confusion or friction
• Recommendations for creating a clearer journey for your audience

Homepage Refresh

Your homepage is often the first impression of your business. We will refine it to communicate who you are and what you offer more clearly.

• Refined homepage layout
• Clearer introduction to your business
• Improved positioning of your services
• More intentional calls to action
• Stronger visual hierarchy
• Improved flow between key sections

Design Refinement

Small details can make a significant difference. We will bring greater consistency and polish to your existing design.

• Typography refinement
• Improved spacing and layout
• Consistent fonts and styling
• Image placement and sizing
• Refined page layouts
• Greater consistency across your website
• Alignment with your existing brand identity

Mobile Experience

Your website should feel just as considered on a phone as it does on a desktop.

• Mobile layout review
• Adjustments to spacing and positioning
• Mobile friendly navigation
• Review of buttons and calls to action
• Ensuring important information is easy to find

Enquiry Experience

Make it simple for the right people to take the next step.

• Refined contact or enquiry section
• Contact or enquiry form
• Clear calls to action
• Social media integration where appropriate
• Improved journey from browsing to getting in touch

Basic SEO

We will make simple improvements to help your website communicate more clearly with search engines.

• Page titles
• Meta descriptions
• Image alt text
• Basic keyword placement
• Search friendly page structure

Final Review

Before your refreshed website is ready to go, we will carry out a final review to make sure everything feels cohesive and considered.

• 1 to 2 rounds of revisions
• Final website review
• Final checks across desktop and mobile

Ideal for

The Refresh is ideal for established businesses and personal brands that already have a website but feel it no longer represents where their business is today.

It is perfect if you want a more polished, professional and intentional online presence without investing in a completely new website.

From £250 + VAT

The Launch

Bring your business thoughtfully online.

Designed for independent professionals, small businesses and personal brands ready to create a considered online presence from the ground up.

Whether you are launching a new business, moving beyond social media or simply need a website that properly represents what you do, The Launch gives you a beautiful and purposeful digital foundation.

We take the time to understand your business, your audience and your vision before creating a website that feels authentic to your brand, communicates your services clearly and gives your audience an easy way to connect with you.

It is your dedicated space online, thoughtfully created around your business.

What’s included

Discovery & Direction

We begin by understanding your business and what you want your website to achieve.

• Initial consultation
• Understanding your business and ideal audience
• Review of your services and areas of expertise
• Website structure and page planning
• Guidance on imagery and content
• Recommendations for creating a clear and intentional user experience

Up to 5 Core Pages

Your website can include up to five core pages, depending on the needs of your business.

Home
An introduction to your brand, what you offer and what makes your business unique.

About
Your story, experience, approach and the person behind the business.

Services
A clear and considered overview of your services and how people can work with you.

Portfolio, Services or Expertise
A space to showcase your work, specialties, previous projects, destinations, treatments, collections or areas of expertise.

Contact / Enquiry
A simple and welcoming way for potential clients or customers to take the next step.

The exact structure will be tailored to your business.

Website Design

Your website will be designed around your brand rather than simply placed into a generic template.

• Bespoke page layouts
• Considered typography
• Intentional use of imagery
• Clear navigation
• Mobile responsive design
• Consistent visual styling
• Strategic calls to action
• Social media integration where appropriate

Content Support

You do not need to have every word figured out before we begin.

• Guidance on website copy
• Assistance with structuring your messaging
• Page by page content direction
• Editing and refining existing copy
• Recommendations for communicating your services clearly

Full website copywriting can be added as an optional service.

Imagery & Visual Direction

The right imagery can completely change how a website feels.

• Guidance on selecting suitable imagery
• Image placement throughout the website
• Recommendations for creating a cohesive visual style
• Guidance on image sizing and presentation

Stock imagery or licensed imagery costs, where applicable, are not included.

Basic SEO

We will build your website with a clear and search friendly foundation.

• Search friendly page structure
• Page titles
• Meta descriptions
• Image alt text
• Basic keyword optimisation
• Search engine indexing guidance

Technical Setup

We will help make sure the important foundations are in place.

• Domain connection
• Social media links
• Contact and enquiry forms
• Basic analytics setup
• Essential website settings
• Mobile optimisation

Launch Support

Before your website goes live, we will make sure everything feels ready.

• Final website review
• 1 to 2 rounds of revisions
• Pre launch checks
• Mobile and desktop review
• Guidance on maintaining your website after launch

Ideal for

The Launch is ideal for new businesses, independent professionals, personal brands and small businesses who want a professional online presence without the complexity or cost of a large agency build.

Whether you are a travel advisor, beauty professional, creative, wellness practitioner or another service based business, we will create a website that reflects your work, your personality and your vision.

From £650 + VAT

The Bespoke

A more considered digital home for your established business.

For established businesses, growing brands and professionals who need more than a simple website.

The Bespoke package is designed for businesses ready to create a more immersive and distinctive digital experience around their brand. We look beyond individual pages and consider how your entire online presence works together, from the first impression through to enquiry.

Every element is thoughtfully considered around your brand, your audience and your goals, creating a website that feels intentional, polished and uniquely yours.

What’s included

Strategy & Discovery

We begin with a deeper understanding of your business and where you want it to go.

• Detailed consultation
• Brand and business review
• Understanding your ideal audience
• Website goals and objectives
• Review of your market and positioning
• Website structure and sitemap
• Audience journey planning
• Recommendations for content and functionality

Up to 10 Pages

Create a more comprehensive online presence with up to 10 pages.

Depending on your business, these could include:

• Home
• About
• Services
• Portfolio or Work
• Destinations or Areas of Expertise
• Specialist Services
• Journal or Blog
• FAQs
• Client Resources
• Contact

Your final page structure will be tailored around your business and what your audience needs to know.

Bespoke Design

A more distinctive visual experience designed specifically around your brand.

• Custom page layouts
• Considered visual direction
• Brand led typography
• Carefully selected imagery
• Consistent design system
• Desktop and mobile optimisation
• Strategic calls to action
• Enhanced navigation
• Thoughtful use of space, imagery and content

Your Brand Story

Your website should communicate more than what you sell. It should communicate who you are.

We will thoughtfully consider how your story, personality, experience and values are reflected throughout the website, creating a stronger connection between your brand and your audience.

Content & Expertise

Create dedicated spaces to showcase what makes your business unique.

Depending on your industry, this could include:

Travel
Destination guides, travel styles, bespoke itineraries, honeymoon planning, family travel, golf travel or specialist destinations.

Beauty
Treatments, services, portfolios, beauty expertise, product collections or client experiences.

Lifestyle & Creative
Services, projects, collections, expertise, guides, resources or editorial content.

The content structure will be tailored to your business rather than following a fixed template.

Client Enquiry Journey

Make the experience of working with you feel just as considered as your website.

• Bespoke enquiry forms
• Client questionnaires
• Service specific enquiry pathways
• Clear calls to action
• Lead capture
• Consultation booking integration where appropriate
• Thoughtful journey from initial visit to enquiry

Lead Generation

Create opportunities for your audience to stay connected with your business.

• Email signup
• Newsletter integration
• Lead magnet setup
• Downloadable guides or resources
• Strategic calls to action
• Lead capture points throughout the website

Journal / Blog

For businesses that want to share expertise, build authority and create useful content.

• Blog or journal setup
• Category structure
• Featured imagery
• Search friendly structure
• Internal linking recommendations
• Guidance for future content

SEO Structure

A stronger SEO foundation built into the structure of your website.

• Keyword informed page structure
• Page titles
• Meta descriptions
• Heading structure
• Image alt text
• Internal linking recommendations
• Search friendly URLs
• Search engine indexing guidance

Integrations

Where supported by your chosen website platform, we can help connect your website with relevant tools.

• Email marketing
• Calendar and consultation booking
• Contact forms
• Social media
• Analytics
• Newsletter signup
• Client questionnaires
• Relevant third party tools

Launch & Handover

Before your website goes live, everything is carefully reviewed.

• Full website review
• Desktop and mobile testing
• Link testing
• Form testing
• Final revisions
• Launch assistance
• Basic handover guidance
• Guidance on managing your website after launch

Ideal for

The Bespoke is ideal for established businesses, growing brands, boutique businesses and professionals looking for a more distinctive, strategic and immersive online presence.

It is particularly suited to businesses with multiple services, specialist offerings, a growing audience or a clear vision for how they want their brand to be experienced online.

From £1,200 + VAT

Additional Services

A little extra, when your project needs it.

Every business is different, and sometimes you need a little more than what is included in your chosen package.

Our additional services can be added to any website project, allowing us to create a digital presence that feels complete, cohesive and truly yours.

Website Copy

From £150 + VAT

Not sure how to put your business into words?

We can help create or refine the copy across your website so your message feels clear, natural and aligned with your brand.

This can include:

• Homepage copy
• About page
• Service descriptions
• Calls to action
• Headings and supporting text
• Refinement of existing website copy

Additional Pages

From £75 + VAT per page

Need more space to showcase your business?

Additional pages can be added to any website package for content such as:

• Services
• Portfolio or previous work
• Destination or specialist pages
• Guides and resources
• FAQs
• Blog or journal pages
• Client information
• Additional landing pages

Brand Starter Kit

From £150 + VAT

Create a simple and cohesive visual foundation for your business.

The Brand Starter Kit can include:

• Colour palette
• Typography selection
• Logo refinement or simple wordmark
• Basic brand guidelines
• Visual direction
• Social media styling guidance

Designed for businesses that want their website and wider digital presence to feel consistent and considered.

Social Media Setup

From £100 + VAT

Bring your website and social presence together with a simple digital refresh.

This can include:

• Instagram and Facebook profile optimisation
• Bio and profile copy
• Profile links
• Link in bio setup
• Social media branding guidance
• Basic content direction
• Website and social media integration

Canva Template Kit

From £150 + VAT

Keep your content looking consistent long after your website has launched.

We can create a collection of branded Canva templates tailored to your business, which may include:

• Social media posts
• Stories
• Service or product features
• Educational content
• Promotional posts
• Client announcements
• Testimonials
• Tips and recommendations

Templates are designed to be simple to edit and easy to use as your business grows.

Website Care & Updates

Monthly support available

Your website does not have to be something you manage alone.

Our ongoing support service is designed for businesses that would rather have someone take care of the small updates and changes that come with running a business.

Support can include:

• Text updates
• Image changes
• Adding new pages
• Blog and journal uploads
• Seasonal updates
• Updating links
• Updating services or pricing
• General website content maintenance

Monthly support can be tailored around your needs, with pricing discussed based on the level of support required.

Something else in mind?

If you need something that is not listed above, simply tell us what you have in mind. We are always happy to discuss a tailored solution for your business.

Thoughtful support, created around you.